Don’t Believe the Hype: Netflix Implementing Ads Would Be Suicide16.8

By CCN: Staying ad-free will be the death of Netflix. Or, at least that’s what YouTube and JPMorgan believe. On a panel at IAB’s Digital Content NewFronts today, executives from the two companies discussed Netflix ads (or lack thereof) alongside representatives from UM media agency and MediaLink. The panel overwhelmingly agreed that Netflix would have to start serving up ads soon or other competitors would begin chipping away at their market share. Are ads the solution, though? The Netflix Conundrum Netflix has remained ad-free since launching its streaming platform in 2007. Other than on-demand content, the lack of commercials is

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https://www.ccn.com/dont-believe-hype-netflix-ads-suicide

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