How a blockchain startup with 1M users is working to break your Google habit244

The antitrust argument that says big tech needs breaking up to stop platforms abusing competition and consumers in a two-faced role as seller and (manipulative) marketplace may only just be getting going on a mainstream political stage — but startups have been at the coal face of the fight against crushing platform power for years.

Presearch, a 2017-founded, pro-privacy blockchain-based startup that’s using cryptocurrency tokens as an incentive to decentralize search — and thereby (it hopes) loosen Google’s grip on what Internet users find and experience — was born out of the frustration, almost a decade before, of trying to build a local listing business only to have its efforts downranked by Google.

Original source
https://techcrunch.com/2019/04/27/how-a-blockchain-startup-with-1m-users-is-working-to-break-your-google-habit/

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