R/GA Ventures, a company that acts as investment arm and startup incubator for R/GA corporate client work, announced plans to open a new studio in Portland devoted to encouraging startups working on enterprise blockchain projects.
R/GA itself has a three-pronged purpose. It helps companies like Samsung, Google and Verizon (which owns this publication) in the product concept and design phase. It will also sometimes build products conceived in the design phase for the same clients. As an extension of that work, the company, which is owned by Interpublic Group, a group of marketing and advertising agencies, opened the Ventures arm five years ago with the aim of encouraging start-ups to do some of that innovation work for them and extend the company.