Move over ICO, Reverse ICO is the future

Are initial coin offerings (ICOs) dead? Not quite so, with ICOs having raised more than $11 billion in 2018, nearly double the amount raised in 2017. Are they still relevant and the best funding technique in this maturing market? Probably not.

Launching an ICO has been the de facto way for blockchain startups to raise funds. Traditional funding methods such as an initial public offering (IPO) where private companies go public and sell shares to investors is a rigorous process, with corporates having to ensure that regulatory and compliance measures are met. ICOs on the other hand, provide an easier way for companies to raise funds through cryptocurrencies. They also democratise the fundraising process, enabling anyone and everyone to contribute with minimal restrictions.

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