XRP, the native token of the blockchain developed by Ripple, has had an excellent positioning in the community during the last months. Not only is the Ripple Army considered one of the most influential crypto-players of the past year, but the token remained in the second position of the global market cap for a considerable amount of time.
However, it is not only a question of commercial success. Ripple’s public relations stunt is remarkable. While the community viewed the token in its early years with disapproval for contradicting the core philosophy of crypto, now, the news about XRP are some of the most widespread precisely thanks to the union of its community.