Brave Software and Cheddar have announced a partnership that will initially allow users of the browser to get three months free access to premium content from the latter media provider. The two firms have estimated that the partnership could fund hundreds of thousands of subscriptions out of Brave’s 5.5 Million active monthly users.
Effective immediately, Brave users will automatically have access to premium Cheddar content such as live feeds to the Cheddar Business and Cheddar News channels on Cheddar.com. New users will need to download the Brave browser and existing users can simply visit Cheddar.com. In the case of the latter, the Cheddar website will automatically recognize the Brave browser and unlock the premium content.